Job Description
Are you ready to architect the future of digital visibility? Apex Digital Solutions is seeking a visionary Senior SEO Strategist to lead our organic growth initiatives. We don't just adapt to the ever-changing search landscape; we define it. In this pivotal role, you will leverage advanced data analytics and cutting-edge technical strategies to drive significant traffic growth and revenue for our diverse portfolio of high-profile clients.
As a key member of our Growth Team, you will act as a digital architect, bridging the gap between technical engineering and creative content. If you possess a deep understanding of search engine algorithms and a passion for data-driven decision-making, we want to hear from you.
Why Join Apex?
- Impactful Work: Directly influence the search rankings of industry-leading brands.
- Modern Environment: Work with a team of creative thinkers and tech innovators in the heart of Austin.
- Professional Growth: Access to continuous learning and industry-leading conferences.
Responsibilities
- Strategic Leadership: Develop and execute comprehensive, multi-channel SEO strategies aligned with business goals to drive organic traffic and improve search engine rankings.
- Technical Mastery: Conduct in-depth technical SEO audits to identify and resolve site architecture issues, crawlability errors, and page speed optimization opportunities.
- Data Analysis & Reporting: Utilize advanced analytics tools (GA4, Search Console) to track KPIs, generate actionable insights, and produce high-level monthly reporting for stakeholders.
- Content Strategy: Collaborate with content teams to optimize existing assets and guide the creation of high-value, keyword-rich content that resonates with target audiences.
- Algorithm Monitoring: Stay ahead of Google updates and emerging search trends to proactively adjust strategies and mitigate risks.
- Competitive Analysis: Perform thorough competitive research to identify market gaps and new keyword opportunities.
Qualifications
- Experience: 5+ years of proven experience in SEO, including a track record of improving organic traffic and conversion rates for enterprise-level websites.
- Technical Skills: Deep understanding of HTML, CSS, JavaScript, and server-side rendering. Experience with technical SEO tools (e.g., Screaming Frog, Ahrefs, SEMrush).
- Analytics: Proficiency in Google Analytics 4, Google Search Console, and SQL for data querying.
- Communication: Exceptional ability to translate complex technical data into clear, actionable insights for non-technical teams.
- Education: Bachelor’s degree in Marketing, Computer Science, or a related field; certification in Google Analytics or HubSpot is a plus.
- Soft Skills: Strong analytical mindset, problem-solving abilities, and a passion for staying current with industry best practices.