Job Description
Are you a data-driven SEO strategist looking to make a significant impact? Nexus Digital Corp is seeking a highly skilled Senior SEO Specialist to lead our organic growth initiatives. We are a forward-thinking company passionate about data-driven results and innovative digital solutions. If you have a proven track record of improving search rankings and driving qualified traffic, we want to meet you.
In this role, you will collaborate closely with our content, design, and development teams to optimize our digital presence and dominate search engine results pages (SERPs). You will own our SEO strategy, ensuring alignment with broader business goals and market trends.
Responsibilities
- Develop and Execute Strategy: Design and implement comprehensive, data-driven SEO strategies to drive organic growth and increase brand visibility.
- Technical SEO Audits: Conduct in-depth technical audits to identify and resolve site performance issues, improve crawlability, and enhance site architecture.
- Keyword Research & Analysis: Lead the identification of high-value keywords and competitor analysis to inform content and optimization tactics.
- On-Page Optimization: Oversee the optimization of web content, meta tags, headings, and internal linking structures for maximum relevance and SEO performance.
- Link Building & Authority: Develop and manage high-quality link-building campaigns to improve domain authority and backlink profiles.
- Performance Analytics: Monitor, analyze, and report on SEO metrics (traffic, rankings, conversions) using tools like Google Analytics and Search Console.
- Team Collaboration: Partner with content creators and developers to ensure technical and creative SEO best practices are integrated into all web projects.
Qualifications
- Experience: 5+ years of proven experience in SEO, SEM, or Digital Marketing with a focus on technical SEO and organic growth.
- Technical Skills: Proficiency in SEO tools (e.g., SEMrush, Ahrefs, Moz, Google Search Console) and web analytics platforms (Google Analytics 4).
- Education: Bachelor’s degree in Marketing, Computer Science, or a related field is required.
- Communication: Excellent written and verbal communication skills with the ability to explain complex technical concepts to non-technical stakeholders.
- Problem Solving: Strong analytical and problem-solving skills with a keen eye for detail.
- Tools: Familiarity with HTML, CSS, and basic web development principles is a plus.