Job Description
Join Innovatech Solutions immediately as a Digital Marketing Specialist! We're seeking a dynamic professional to lead our digital transformation initiatives in Austin's thriving tech scene. This contract role offers immediate start date and the opportunity to make an immediate impact on our growing portfolio of tech clients.
As a key member of our marketing team, you'll drive brand awareness and lead generation through cutting-edge digital strategies. Our collaborative, fast-paced environment values creativity and results-driven execution. If you're ready to hit the ground running and advance your career in one of America's most innovative cities, apply today!
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across SEO, SEM, and social media
- Analyze campaign performance data and optimize strategies using Google Analytics and marketing automation tools
- Manage content calendar and produce engaging digital assets (blogs, videos, infographics)
- Collaborate with sales team to align marketing initiatives with revenue goals
- Conduct market research and identify emerging digital trends in the tech industry
- Manage paid advertising budgets across platforms (Google Ads, LinkedIn, Facebook)
- Generate monthly performance reports with actionable insights for stakeholders
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 3+ years of digital marketing experience with proven campaign success
- Expertise in SEO/SEM tools (Ahrefs, SEMrush, Google Ads)
- Proficiency in marketing automation (HubSpot, Marketo) and CRM systems
- Strong analytical skills with ability to interpret complex data sets
- Excellent written communication and content creation abilities
- Austin-based candidates preferred; remote work considered with local availability
- Portfolio demonstrating measurable campaign results required