Job Description
Join Apex Digital Solutions as our next Senior SEO Specialist and take ownership of our organic growth trajectory. We are a forward-thinking agency looking for a strategic thinker to drive visibility and traffic through data-driven search strategies.
In this role, you will be the architect of our online presence, ensuring our clients—or our internal products—rank prominently for high-intent keywords. You will blend technical expertise with creative content strategy to deliver measurable ROI.
Responsibilities
- Design and execute comprehensive SEO strategies to improve organic rankings and drive qualified traffic.
- Conduct deep-dive keyword research and competitor analysis to uncover market gaps.
- Perform technical SEO audits to diagnose crawl issues, improve site speed, and optimize Core Web Vitals.
- Oversee on-page optimization, including meta tags, heading structures, and internal linking.
- Develop and manage off-page link-building campaigns to acquire high-authority backlinks.
- Monitor performance metrics using Google Analytics 4 and Search Console, providing monthly reporting.
- Collaborate with content teams to ensure alignment between SEO goals and editorial calendars.
Qualifications
- Minimum of 5 years of experience in SEO, including a strong background in technical SEO.
- Expert proficiency in Google Analytics, Search Console, and SEO auditing tools (e.g., Ahrefs, SEMrush).
- Strong understanding of HTML, CSS, and JavaScript to communicate effectively with developers.
- Proven track record of improving organic traffic by at least 20% in previous roles.
- Excellent analytical skills with the ability to interpret complex data sets.
- Strong communication skills, capable of presenting technical findings to non-technical stakeholders.
- Relevant certifications (e.g., Google Analytics, HubSpot) are highly preferred.