Job Description
Are you a data-driven marketing strategist with a passion for organic growth? Apex Digital Solutions is seeking a highly skilled Senior SEO Specialist to join our elite marketing team in New York. In this pivotal role, you will own the organic search strategy for our diverse portfolio of enterprise clients, driving measurable traffic growth and revenue through technical excellence and creative content integration.
We are looking for a visionary thinker who thrives in a fast-paced environment. You will collaborate closely with our content team, web developers, and PPC specialists to ensure a cohesive digital presence that dominates search engine results pages (SERPs). If you are ready to take your career to the next level and work with cutting-edge tools, we want to hear from you.
Responsibilities
- Technical SEO Mastery: Conduct comprehensive site audits and implement on-page and off-page optimization strategies to improve site health and crawlability.
- Strategy Development: Develop and execute robust SEO roadmaps that align with business goals, focusing on keyword ranking, traffic acquisition, and conversion rate optimization.
- Content Collaboration: Partner with content creators to develop high-quality, keyword-rich assets that resonate with target audiences and satisfy search intent.
- Link Building: Lead outreach campaigns to acquire high-authority backlinks that boost domain authority and brand visibility.
- Analytics & Reporting: Monitor performance metrics using Google Analytics and Search Console, providing detailed monthly reports to stakeholders with actionable insights.
- Competitive Analysis: Continuously monitor competitor activities and market trends to identify new opportunities and stay ahead of algorithm updates.
Qualifications
- Experience: 5+ years of proven experience in SEO, with a track record of improving organic traffic for major brands.
- Technical Skills: Deep understanding of HTML, CSS, JavaScript, and site architecture; familiarity with tools like Screaming Frog, Ahrefs, or SEMrush is required.
- Education: Bachelor’s degree in Marketing, Communications, Computer Science, or a related field.
- Tools: Proficiency in Google Analytics, Google Search Console, and Google Tag Manager.
- Communication: Exceptional ability to translate complex technical data into clear, actionable business strategies for non-technical teams.
- Adaptability: Strong knowledge of Google algorithm updates and the ability to pivot strategies quickly.