Job Description
Join Innovate Digital Solutions, a cutting-edge marketing firm revolutionizing brand engagement in Houston's thriving tech scene. We're seeking a creative Part-Time Marketing Specialist to drive digital campaigns for our diverse client portfolio. This flexible role (20-25 hours/week) offers remote work options with occasional in-person collaboration at our modern downtown Houston office. Enjoy competitive compensation, professional development stipends, and a vibrant startup culture committed to work-life balance.
Responsibilities
- Execute multi-channel digital marketing campaigns across social media, email, and SEO platforms
- Analyze campaign performance metrics using Google Analytics and HubSpot tools
- Create compelling content including blog posts, ad copy, and video scripts
- Manage social media calendars for 5+ B2B clients with Houston market focus
- Collaborate with graphic designers to develop brand assets
- Conduct monthly competitor analysis and market research
- Optimize landing pages for conversion rate improvements
Qualifications
- 2+ years digital marketing experience with portfolio demonstrating campaign results
- Proficiency in Google Analytics, SEMrush, and social media advertising tools
- Bachelor's degree in Marketing, Communications, or related field
- Expertise in SEO/SEM best practices and content marketing strategies
- Strong analytical skills with data-driven decision-making ability
- Exceptional written and verbal communication skills
- Ability to manage multiple projects with strict deadlines
- Must reside in Houston metropolitan area for occasional on-site meetings