Job Description
Sunshine Tech Hub is looking for a creative and analytical Part-Time Digital Marketing Specialist to join our vibrant team in Miami. We are a forward-thinking company dedicated to driving digital growth through innovative strategies. In this role, you will have the flexibility to work part-time while making a significant impact on our brand visibility and engagement.
As a key member of our marketing team, you will collaborate with our creative directors and content writers to execute campaigns that resonate with our audience. We value creativity, independence, and a deep understanding of the digital landscape.
Responsibilities
- Social Media Management: Curate and post engaging content across LinkedIn, Instagram, and Facebook to build brand awareness.
- SEO Optimization: Conduct keyword research and implement on-page SEO best practices to improve search engine rankings.
- Content Creation: Draft compelling blog posts, email newsletters, and ad copy that aligns with our brand voice.
- Analytics: Monitor website traffic and campaign performance using Google Analytics and report insights to the management team.
- Collaboration: Work closely with the design team to ensure visual consistency in all digital assets.
- Community Engagement: Respond to comments and messages, fostering a positive community around our brand.
Qualifications
- Experience: 1-2 years of experience in digital marketing or social media management.
- Tools: Proficiency with WordPress, SEO tools (e.g., SEMrush, Ahrefs), and Google Analytics.
- Communication: Excellent written and verbal communication skills in English.
- Creativity: Strong creative thinking and the ability to generate fresh ideas.
- Self-Motivation: Ability to work autonomously and meet deadlines in a flexible schedule.
- Education: Bachelor’s degree in Marketing, Communications, or a related field preferred.