Job Description
Are you a creative professional seeking a flexible work-life balance in the vibrant city of Boston? Boston Digital Solutions is currently looking for a Part-Time Digital Marketing Specialist to join our growing team. This is an excellent opportunity to work in a dynamic environment, leveraging your skills to drive growth while enjoying the autonomy of a part-time schedule.
Why Join Us?
- Flexible Schedule: Enjoy the freedom of part-time work without compromising on career growth.
- Modern Culture: Work in a collaborative, innovative setting located in the historic heart of Boston.
- Competitive Pay: Earn between $20.00 and $35.00 per hour based on experience.
Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic search rankings for key client websites.
- Create and curate engaging digital content, including blog posts, social media updates, and email newsletters.
- Monitor website analytics using Google Analytics 4 to track performance and identify growth opportunities.
- Manage and optimize paid advertising campaigns on platforms like Google Ads and LinkedIn.
- Collaborate with the creative team to ensure brand consistency across all digital touchpoints.
- Conduct market research to identify emerging trends and competitor activities in the local Boston market.
Qualifications
- Minimum of 2 years of experience in digital marketing or a related field.
- Strong understanding of SEO best practices, keyword research, and on-page optimization.
- Proficiency in content management systems (CMS) such as WordPress or HubSpot.
- Excellent written and verbal communication skills with a keen eye for detail.
- Ability to work independently and manage time effectively in a remote or hybrid setting.
- Basic knowledge of HTML and CSS is a plus.