Job Description
Join Tampa Bay Innovations as a Part-Time Digital Marketing Specialist and elevate our brand's online presence! We're seeking a creative and data-driven professional to drive customer engagement across digital channels. This flexible 20-hour/week role offers competitive compensation and the opportunity to work with a dynamic team in Tampa's thriving tech scene. If you're passionate about digital marketing and ready to make an impact, apply today!
Responsibilities
- Develop and execute social media campaigns across Instagram, Facebook, and LinkedIn
- Optimize SEO strategies to increase organic search visibility
- Create compelling email marketing content and manage email automation
- Analyze campaign performance metrics and generate weekly reports
- Collaborate with design team on visual content creation
- Manage Google Ads campaigns and PPC budget
- Stay updated on digital marketing trends and algorithm changes
Qualifications
- 2+ years of digital marketing experience with proven campaign results
- Proficiency in Google Analytics, SEMrush, and social media management tools
- Strong copywriting skills with attention to brand voice
- Experience with email marketing platforms (Mailchimp/HubSpot)
- Basic graphic design skills (Canva/Adobe Creative Suite)
- Ability to work independently and meet deadlines
- Knowledge of SEO best practices and content marketing
- Associate's degree in Marketing or related field preferred