Job Description
Are you a creative marketing professional looking to make a tangible impact in the vibrant heart of Miami? Elevate Miami Marketing is seeking a driven Part-Time Digital Marketing Specialist to join our dynamic team. In this role, you will play a pivotal part in shaping our brand presence and engaging our diverse audience through innovative digital strategies. Enjoy the flexibility of part-time work while developing your career in one of the world's most exciting cities.
Why Join Us?
We offer a competitive hourly rate, a collaborative work environment, and the opportunity to work with cutting-edge marketing tools. If you are passionate about SEO, content creation, and social media growth, we want to hear from you.
Responsibilities
- Develop and execute monthly content calendars for social media channels, ensuring brand consistency and high audience engagement.
- Conduct in-depth keyword research and optimize web copy to improve SEO rankings for our Miami-based clients.
- Analyze website traffic and campaign performance using Google Analytics to drive data-informed decision-making.
- Collaborate with the creative team to design graphics and compelling copy that resonate with target demographics.
- Manage email marketing campaigns, including list segmentation, A/B testing, and list management.
- Monitor industry trends and competitor activities to identify new growth opportunities and optimize strategies.
Qualifications
- Minimum of 2 years of experience in digital marketing, social media management, or a related field.
- Strong understanding of SEO principles, keyword strategy, and on-page optimization techniques.
- Proficiency with essential tools such as Google Analytics, Hootsuite, Canva, and CMS platforms.
- Excellent written and verbal communication skills with a proven creative flair.
- Ability to work independently and manage time effectively in a part-time capacity.
- High school diploma or equivalent; a Bachelor’s degree in Marketing, Communications, or Business is preferred.