Job Description
About Us: Apex Digital Solutions is a premier marketing agency located in the vibrant heart of Kansas City. We are seeking a creative and analytical Part-Time Digital Marketing Specialist to join our dynamic team. This is an excellent opportunity for experienced professionals looking for flexible hours while contributing to high-impact campaigns for national clients.
Why You'll Love Working Here:
- Flexible Schedule: Work 20-25 hours per week with a schedule tailored to your availability.
- Competitive Pay: Earn between $20.00 and $30.00 per hour based on experience.
- Creative Environment: Work with a team that values innovation and data-driven results.
We are looking for a self-starter who can manage SEO initiatives and content creation while maintaining a healthy work-life balance.
Responsibilities
- Execute comprehensive SEO strategies, including on-page optimization, keyword research, and technical audits.
- Manage and grow social media presence across LinkedIn, Twitter, and Instagram to drive brand awareness.
- Analyze website traffic using Google Analytics 4 and prepare monthly performance reports for stakeholders.
- Create engaging, SEO-optimized content for blogs, newsletters, and social media channels.
- Assist in the planning and execution of email marketing campaigns and list segmentation.
- Conduct competitive research to identify emerging trends and market opportunities.
- Collaborate with the design team to ensure visual consistency across all digital assets.
Qualifications
- Minimum of 1-2 years of professional experience in digital marketing, SEO, or content creation.
- Proficiency in Google Analytics, Google Search Console, and SEO tools such as Ahrefs or SEMrush.
- Strong understanding of content strategy, copywriting principles, and HTML/CSS basics.
- Excellent written and verbal communication skills with a keen eye for detail.
- Ability to work independently and manage time effectively in a remote or hybrid setting.
- Passion for staying updated with the latest digital marketing trends and algorithm changes.