Job Description
Are you a creative professional seeking a flexible work-life balance in the heart of North Carolina? NexGen Solutions is currently looking for a dedicated Part-Time Digital Marketing Specialist to amplify our brand presence and drive engagement. In this role, you will collaborate with our core team to execute data-driven campaigns that resonate with our audience. This is an excellent opportunity for someone looking to maintain a part-time schedule while making a significant impact in a dynamic industry. We offer a hybrid-friendly environment and competitive hourly rates for the right candidate.
Responsibilities
- Develop and execute engaging social media content strategies across LinkedIn, Twitter, and Instagram.
- Monitor, analyze, and report on website traffic and user behavior using Google Analytics.
- Optimize web content for search engines (SEO) to improve organic ranking.
- Assist in the creation of email marketing campaigns and newsletters.
- Conduct market research to identify trends and competitor activities.
- Collaborate with the design team to ensure brand consistency.
Qualifications
- Proven experience in digital marketing, social media management, or a related field.
- Familiarity with SEO tools and analytics platforms (e.g., Google Analytics, SEMrush).
- Strong written and verbal communication skills.
- Ability to work independently with minimal supervision.
- Basic knowledge of HTML/CSS is a plus.
- Must be located in or willing to commute to Charlotte, NC.