Job Description
Are you a creative marketing professional looking for a flexible role in the heart of Washington, DC? Capital Tech Partners is seeking a skilled Part-Time Digital Marketing Specialist to join our dynamic team. This role offers the perfect balance of professional growth and work-life flexibility, allowing you to contribute to high-impact campaigns while maintaining a healthy schedule.
We are looking for a self-motivated individual who thrives in a fast-paced environment and is passionate about driving engagement through digital channels.
Responsibilities
- Manage and grow our presence across major social media platforms (LinkedIn, Twitter, Instagram).
- Develop and execute engaging content calendars for blog posts, newsletters, and social updates.
- Analyze website traffic and user behavior using Google Analytics to optimize conversion rates.
- Assist in the creation of SEO-optimized landing pages and digital collateral.
- Collaborate with the sales team to support lead generation efforts.
- Monitor industry trends to suggest innovative marketing strategies.
Qualifications
- Minimum of 2 years of experience in digital marketing or a related field.
- Strong understanding of SEO best practices and keyword research tools.
- Proficiency in HTML, CSS, and basic web design principles.
- Excellent written and verbal communication skills.
- Ability to work independently and manage time effectively in a part-time capacity.
- Bachelor's degree in Marketing, Communications, or a related field is preferred.