Job Description
Join our dynamic marketing agency in Raleigh's bustling downtown! We're seeking a creative Part-Time Digital Marketing Specialist to drive client growth through innovative online campaigns. This flexible role (20-25 hrs/week) offers hybrid work and the chance to impact real business results while developing cutting-edge skills in a collaborative environment.
Responsibilities
- Execute SEO/SEM strategies across client websites and ad platforms
- Manage social media calendars for B2B and B2C clients
- Analyze campaign performance data using Google Analytics
- Create engaging content for blogs, emails, and social channels
- Optimize conversion funnels and A/B test landing pages
- Collaborate with design team on visual campaign assets
- Generate monthly performance reports for stakeholders
Qualifications
- 2+ years digital marketing experience with portfolio samples
- Proficiency in Google Ads, Facebook Business Manager, and SEO tools
- Strong analytical skills with data-driven decision making
- Excellent written communication and storytelling abilities
- Familiarity with marketing automation platforms (HubSpot/Marketo)
- Ability to manage multiple projects with competing deadlines
- Currently enrolled in or recent graduate of marketing program
- Local North Carolina residency preferred