Job Description
Join our dynamic marketing team at InnovateTech Solutions, a fast-growing tech startup based in the heart of San Francisco. We're seeking a creative and results-driven Part-Time Digital Marketing Specialist to drive our online presence and customer engagement. This flexible role (20-25 hours/week) offers competitive compensation and the opportunity to work with cutting-edge digital tools while making a tangible impact.
Our ideal candidate thrives in collaborative environments and possesses a passion for data-driven marketing strategies. You'll work remotely with occasional in-person team meetups in our vibrant downtown office. Enjoy a supportive culture that values innovation, work-life balance, and professional growth.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across social media, email, and SEO platforms
- Analyze campaign performance metrics using Google Analytics and optimize strategies for maximum ROI
- Create engaging content for blog posts, social media, and email newsletters
- Manage paid advertising campaigns on Google Ads and social media platforms
- Conduct market research and competitor analysis to identify growth opportunities
- Collaborate with the design team to produce compelling visual assets
- Monitor industry trends and recommend innovative marketing approaches
Qualifications
- 2+ years of digital marketing experience with proven campaign success
- Proficiency in Google Analytics, Google Ads, and social media advertising
- Strong copywriting skills with ability to create engaging content
- Experience with email marketing platforms (Mailchimp, HubSpot)
- Basic HTML/CSS knowledge for landing page optimizations
- Ability to work independently with minimal supervision
- Current enrollment or recent graduate in Marketing, Communications, or related field
- Portfolio showcasing successful digital marketing campaigns