Job Description
Join our innovative team at TechFlow Solutions as a Part-Time Digital Marketing Specialist. We're seeking a creative and data-driven professional to elevate our online presence and drive customer engagement. This flexible role (20-25 hours/week) offers the perfect opportunity to showcase your digital expertise while maintaining work-life balance. Work in our vibrant London office and collaborate with industry experts to craft cutting-edge marketing campaigns that deliver measurable results.
Responsibilities
- Develop and execute multi-channel digital marketing strategies across social media, email, and SEO
- Analyze campaign performance data to optimize ROI and identify growth opportunities
- Create engaging content including blog posts, social media graphics, and email newsletters
- Manage paid advertising campaigns with a focus on audience targeting and budget efficiency
- Conduct market research to identify emerging trends and competitive intelligence
- Collaborate with the design team to ensure brand consistency across all digital assets
- Generate regular performance reports with actionable insights for stakeholders
Qualifications
- Proven experience in digital marketing with a portfolio of successful campaigns
- Proficiency in Google Analytics, Facebook Ads Manager, and SEO tools (e.g., SEMrush)
- Strong copywriting skills with the ability to adapt tone for different audiences
- Knowledge of HTML/CSS and experience with CMS platforms (WordPress preferred)
- Excellent analytical skills with data-driven decision-making abilities
- Ability to work independently and manage multiple projects simultaneously
- Current UK work authorization and eligibility to work part-time in London