Job Description
Join TechNova Solutions' dynamic marketing team in the heart of Manhattan! We're seeking a creative Part-Time Digital Marketing Specialist to drive our online presence and engage our growing audience. This flexible role offers 25-30 hours weekly with competitive pay and remote work options. Perfect for students, career-changers, or professionals seeking supplemental income while gaining hands-on experience in cutting-edge digital strategies.
Responsibilities
- Execute multi-channel social media campaigns across Instagram, LinkedIn, and TikTok
- Optimize website content and SEO strategies to increase organic traffic
- Analyze campaign performance using Google Analytics and Adobe Analytics
- Create engaging email newsletters and nurture automation workflows
- Manage paid advertising budgets across Google Ads and Meta platforms
- Collaborate with design team to produce compelling visual assets
- Track KPIs and prepare weekly performance reports
Qualifications
- 2+ years digital marketing experience with portfolio samples
- Proficiency in Google Analytics, SEMrush, and marketing automation tools
- Expertise in social media management and content creation
- Strong understanding of SEO/SEM principles and A/B testing
- Ability to work independently with minimal supervision
- Current enrollment in marketing or communications program (or recent graduate)
- Exceptional written and verbal communication skills