Job Description
Are you a results-driven marketing professional looking for a flexible work-life balance in the heart of Indiana? IndyTech Solutions is seeking a highly skilled Part-Time Digital Marketing Specialist to drive our online presence and engage our growing audience.
In this role, you will collaborate with our leadership team to execute data-backed marketing strategies that convert leads and boost brand visibility. We offer a competitive hourly rate and a creative, remote-friendly environment.
Responsibilities
- Develop and execute monthly social media strategies across LinkedIn, Twitter, and Instagram to increase brand engagement.
- Optimize website content and landing pages for search engines (SEO) to improve organic traffic rankings.
- Manage and nurture leads through targeted email marketing campaigns using CRM tools.
- Create compelling blog posts, whitepapers, and marketing copy that align with our brand voice.
- Analyze website performance metrics using Google Analytics to identify trends and opportunities for growth.
- Assist in the coordination of digital advertising campaigns and monitor budget allocation.
Qualifications
- Proven experience (1-2 years) in digital marketing or a related field.
- Strong understanding of SEO principles, keyword research, and on-page optimization.
- Proficiency in content management systems (CMS) such as WordPress or HubSpot.
- Excellent written and verbal communication skills.
- Basic knowledge of graphic design tools (Canva, Adobe Creative Suite) is a plus.
- Ability to work independently and manage time effectively within a part-time schedule.