Job Description
Join Urban Innovations Agency, a dynamic Philadelphia-based marketing firm, as a Part-Time Digital Marketing Associate! We're seeking a creative and data-driven professional to elevate our clients' online presence while enjoying Philadelphia's vibrant culture. This flexible 20-hour/week role offers competitive compensation and the opportunity to work with innovative brands in a collaborative environment.
Responsibilities
- Develop and execute social media campaigns across platforms (Instagram, TikTok, LinkedIn)
- Optimize PPC ad campaigns for maximum ROI and conversion
- Analyze performance metrics using Google Analytics and adjust strategies
- Create engaging content including graphics, short videos, and blog posts
- Manage email marketing sequences and automation workflows
- Collaborate with design team on visual assets
- Stay updated on digital marketing trends and algorithm changes
Qualifications
- 1-2 years of digital marketing experience with portfolio
- Proficiency in Google Analytics, Meta Ads Manager, and Mailchimp
- Strong graphic design skills (Canva/Adobe Creative Suite)
- Excellent written communication and storytelling abilities
- Ability to work independently with minimal supervision
- Basic understanding of SEO principles and keyword research
- Currently pursuing or completed bachelor's degree in Marketing/Communications