Job Description
Join our dynamic team at Innovate Raleigh Marketing as a Part-Time Digital Marketing Associate! This flexible 20-hour/week role offers the perfect blend of creativity and analytics in Raleigh's thriving tech scene. You'll craft compelling campaigns for local businesses while gaining hands-on experience with cutting-edge marketing tools. Enjoy competitive pay, remote work options, and a collaborative startup culture. Ideal for students, career-changers, or marketing professionals seeking work-life balance.
Responsibilities
- Develop and execute social media strategies across platforms (Instagram, LinkedIn, TikTok)
- Manage email marketing campaigns and newsletter content
- Optimize SEO performance using Google Analytics and SEMrush
- Create engaging blog posts and website copy
- Analyze campaign metrics and prepare monthly performance reports
- Coordinate with graphic designers for visual content creation
- Support local event marketing initiatives
Qualifications
- 1-2 years of digital marketing experience or relevant internship
- Proficiency in Google Analytics, Meta Business Suite, and Canva
- Strong writing/editing skills with attention to detail
- Basic SEO knowledge (keyword research, on-page optimization)
- Ability to work independently with minimal supervision
- Currently enrolled in marketing/business program OR flexible schedule
- Portfolio demonstrating content creation/campaign examples