Job Description
Join InnovatePA Solutions as a Part-Time Digital Marketing Associate and help local businesses thrive in the digital landscape! We're seeking a creative and analytical professional to execute targeted campaigns across social media, email, and SEO. Enjoy flexible hours (20-25 hrs/week) with hybrid options in our vibrant Pittsburgh office. Perfect for students or career changers seeking growth in marketing.
Responsibilities
- Manage social media accounts (Instagram, Facebook, LinkedIn) with engaging content
- Execute email marketing campaigns with Mailchimp
- Optimize website content for local SEO rankings
- Analyze campaign performance metrics and generate reports
- Collaborate with graphic designer on visual assets
- Support PPC campaigns (Google Ads) under supervision
- Assist in developing monthly marketing calendars
Qualifications
- 1+ years digital marketing experience or relevant coursework
- Proficiency in Google Analytics, Facebook Ads Manager
- Strong written communication skills
- Basic graphic design knowledge (Canva/Adobe Creative Suite)
- Ability to work independently and meet deadlines
- Enrollment in marketing/business program preferred
- Valid Pennsylvania driver's license (occasional client visits)