Job Description
Join our award-winning marketing agency in the heart of New Orleans! We're seeking a dynamic Digital Marketing Specialist to immediately fill a critical role supporting our growing client portfolio. This position offers the unique opportunity to make an immediate impact while working with innovative brands in the city's thriving tech scene. Enjoy a competitive salary, comprehensive benefits package, and the chance to contribute to cutting-edge digital campaigns that drive measurable results.
Responsibilities
- Develop and execute multi-channel digital marketing strategies across SEO, SEM, and social media platforms
- Manage PPC campaigns with $50K+ monthly budgets, optimizing for maximum ROI
- Analyze campaign performance using Google Analytics and Adobe Analytics tools
- Create compelling content for blog posts, email newsletters, and social media channels
- Collaborate with design team to produce visually engaging digital assets
- Generate monthly performance reports with actionable insights for clients
- Stay current with digital marketing trends and algorithm updates
Qualifications
- 3+ years of hands-on digital marketing experience with proven campaign results
- Advanced proficiency in Google Ads, Google Analytics, and Facebook Ads Manager
- Strong understanding of SEO principles, including keyword research and technical SEO
- Experience with marketing automation platforms (HubSpot/Mailchimp preferred)
- Proficiency in HTML/CSS and basic JavaScript for landing page optimization
- Ability to manage multiple projects simultaneously with strict deadlines
- Portfolio demonstrating successful digital marketing campaigns
- Local New Orleans market experience strongly preferred