Job Description
Join Memphis Innovations Group as a Full-Time Marketing Specialist and transform your passion for digital strategy into tangible results. We're seeking a dynamic professional to drive our brand's growth in the competitive Memphis market. This role offers a collaborative environment where your creativity and analytical skills will directly impact our success. Enjoy competitive benefits, professional development opportunities, and the chance to shape innovative campaigns that resonate with local and national audiences. If you're ready to elevate your career in one of America's most vibrant cities, apply today!
Responsibilities
- Develop and execute comprehensive digital marketing strategies across SEO, social media, and email campaigns
- Analyze market trends and consumer behavior to optimize campaign performance
- Manage content creation including blogs, videos, and promotional materials
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Track KPIs and generate detailed performance reports for stakeholders
- Coordinate with vendors and agencies for campaign execution
- Lead brainstorming sessions for innovative marketing concepts
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of proven digital marketing experience
- Proficiency in Google Analytics, SEMrush, and marketing automation tools
- Strong portfolio demonstrating successful campaign results
- Excellent written and verbal communication skills
- Ability to manage multiple projects with tight deadlines
- Certifications in Google Ads, Facebook Blueprint, or HubSpot preferred
- Local Memphis market knowledge is highly advantageous