Job Description
Join InnovateBoston Solutions in the heart of Boston's thriving tech scene! We're urgently seeking a dynamic Senior Marketing Manager to lead our digital transformation initiatives. This is a high-impact role for an experienced professional ready to drive growth in a fast-paced environment. Enjoy competitive compensation, flexible work arrangements, and the opportunity to shape our future. Apply now and become part of Boston's most innovative team!
Responsibilities
- Develop and execute comprehensive marketing strategies across digital, social, and traditional channels
- Lead cross-functional teams to drive campaign performance and ROI optimization
- Analyze market trends and consumer insights to identify growth opportunities
- Manage $2M+ annual marketing budget with quarterly performance reviews
- Oversee content creation, SEO/SEM, and email marketing automation
- Collaborate with sales to align marketing initiatives with revenue goals
- Present performance metrics and strategic recommendations to executive leadership
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 8+ years of progressive marketing experience with 3+ in leadership roles
- Proven track record of scaling marketing campaigns in B2B tech sectors
- Expertise in marketing automation tools (HubSpot, Marketo) and analytics platforms
- Strong data analysis skills with ability to translate insights into action
- Exceptional communication and presentation abilities
- Experience managing remote teams and distributed workforces