Job Description
Are you a data-driven SEO expert looking to make a significant impact on a growing tech platform? Apex Digital Innovations is seeking a talented Senior SEO Specialist to join our team in Atlanta, Georgia.
In this pivotal role, you will lead our organic search strategy, driving traffic growth and enhancing user engagement through technical excellence and content optimization. We offer a competitive salary, comprehensive benefits, and a collaborative culture that values innovation.
Why Join Us?
- Work with cutting-edge technology and tools.
- Flexible hybrid work environment in the heart of Atlanta.
- Professional development and career growth opportunities.
Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic search rankings and drive qualified traffic.
- Conduct in-depth technical SEO audits to identify and resolve issues related to site architecture, crawlability, and indexing.
- Lead keyword research and competitor analysis to uncover high-value opportunities and market gaps.
- Collaborate with content teams to optimize on-page elements and improve overall content quality.
- Monitor and report on key performance indicators (KPIs) such as organic traffic, conversion rates, and ROI using Google Analytics and Search Console.
- Manage link-building campaigns to enhance domain authority and backlink profiles.
Qualifications
- 5+ years of proven experience in SEO strategy, technical SEO, and content optimization.
- Strong understanding of HTML, CSS, and JavaScript for technical implementation.
- Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, and Google Analytics 4.
- Experience with schema markup and structured data implementation.
- Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Strong communication skills and the ability to work effectively in cross-functional teams.