Job Description
We are seeking a visionary Senior SEO Specialist to join Vertex Digital. As a leader in the tech industry, we are obsessed with organic growth and data-driven strategies. In this role, you will be the architect of our search visibility, driving high-intent traffic that converts into loyal customers.
You will collaborate with cross-functional teams to develop and execute holistic SEO strategies that align with our business goals. If you have a deep understanding of search engine algorithms and a passion for technical excellence, we want to hear from you.
Responsibilities
- Conduct comprehensive technical SEO audits and site analysis to identify opportunities for improvement.
- Develop and execute content strategies that drive organic traffic and enhance keyword rankings.
- Manage on-page and off-page SEO activities, including backlink building and local SEO optimization.
- Monitor key performance indicators (KPIs) such as organic traffic, bounce rate, and conversion rates using Google Analytics and Search Console.
- Collaborate with developers to ensure website architecture is optimized for search engines and user experience.
- Stay updated on the latest SEO trends, algorithm updates, and best practices to maintain a competitive edge.
Qualifications
- 3+ years of proven experience in SEO, preferably within a fast-paced tech or e-commerce environment.
- Deep knowledge of Google Analytics, Google Search Console, and major SEO tools (e.g., SEMrush, Ahrefs, Moz).
- Strong understanding of HTML, CSS, and JavaScript to perform technical optimizations.
- Excellent analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Strong writing and communication skills to create high-quality content briefs and collaborate with content teams.
- Experience with A/B testing and conversion rate optimization (CRO) is a plus.