Job Description
Join our award-winning marketing team in sunny Miami! InnovateTech Solutions is seeking a dynamic Senior Digital Marketing Manager to drive our growth strategy. You'll lead cross-functional campaigns, optimize ROI across channels, and shape our digital presence. This hybrid role offers competitive compensation, comprehensive benefits, and opportunities for professional development in one of America's most vibrant cities.
Responsibilities
- Develop and execute multi-channel digital marketing strategies across SEO, SEM, social media, and email
- Lead A/B testing initiatives to optimize conversion rates and campaign performance
- Manage $500K+ annual marketing budget with strict ROI accountability
- Analyze market trends and consumer behavior to inform strategic decisions
- Collaborate with sales and product teams to align marketing objectives
- Mentor junior marketing professionals and foster team growth
Qualifications
- Bachelor's degree in Marketing, Business, or related field (MBA preferred)
- 8+ years digital marketing experience with 3+ years in leadership roles
- Proven expertise in Google Analytics, SEO tools, and marketing automation platforms
- Strong analytical skills with ability to translate data into actionable insights
- Experience managing remote teams and cross-functional projects
- Exceptional communication and presentation abilities
- Portfolio demonstrating successful campaign ROI (>$2M in ad spend)