Job Description
Join our dynamic team as a Part-Time Marketing Coordinator in the heart of Baltimore! Innovate Marketing Group is seeking a creative professional to drive digital campaigns and enhance brand visibility. This flexible role offers the perfect opportunity to make an impact while maintaining work-life balance. Collaborate with cross-functional teams to execute innovative strategies that resonate with our diverse audience.
Responsibilities
- Develop and implement multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze campaign performance metrics to optimize engagement and ROI
- Create compelling content including blog posts, graphics, and video scripts
- Manage social media channels and community engagement initiatives
- Coordinate with design team to ensure brand consistency
- Monitor industry trends and competitor activities
- Assist in event planning and promotional activations
- Prepare monthly performance reports for stakeholders
Qualifications
- Associate's degree in Marketing, Communications, or related field
- 2+ years of hands-on digital marketing experience
- Proficiency in Google Analytics, Facebook Ads Manager, and Mailchimp
- Exceptional written and verbal communication skills
- Strong graphic design abilities with Adobe Creative Suite
- Ability to manage multiple projects with competing deadlines
- Experience with SEO/SEM best practices
- Portfolio demonstrating successful campaign execution