Job Description
Join Innovate Digital Agency's vibrant Charlotte team as a Part-Time Digital Marketing Specialist! We're seeking a creative strategist to drive client growth through innovative online campaigns. This flexible 20-hour/week role offers remote work options with occasional in-person collaboration at our Uptown Charlotte office. Perfect for students or professionals seeking portfolio-building experience with real-world impact. Enjoy competitive pay, professional development stipends, and a culture that values creativity and work-life balance.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across social media, email, and PPC platforms
- Analyze campaign performance using Google Analytics and adjust strategies for maximum ROI
- Create engaging content including blog posts, social media graphics, and email newsletters
- Manage client relationships and provide monthly performance reports
- Stay current with digital marketing trends and algorithm changes
- Collaborate with the design team to ensure brand consistency across all channels
- Optimize website content for SEO and improve organic search rankings
Qualifications
- 1-2 years of digital marketing experience with proven campaign results
- Proficiency in Google Analytics, Facebook Ads Manager, and SEO tools
- Strong written communication skills with attention to detail
- Ability to manage multiple projects simultaneously with strict deadlines
- Basic graphic design skills using Canva or Adobe Creative Suite
- Experience with marketing automation platforms (Mailchimp, HubSpot)
- Portfolio demonstrating successful marketing campaigns
- Currently enrolled in or recent graduate of a marketing-related program