Job Description
Join TechNova Solutions as a Part-Time Digital Marketing Specialist and help drive our clients' online success! We're seeking a creative and data-driven professional to execute engaging digital campaigns across multiple channels. This flexible 20-hour/week role offers remote work options with occasional in-person collaboration in our vibrant Raleigh office. Perfect for students, career changers, or marketing professionals seeking work-life balance while making measurable impact.
Responsibilities
- Develop and implement SEO strategies to improve organic search rankings
- Manage social media content across LinkedIn, Instagram, and Facebook
- Create PPC campaigns and optimize Google Ads performance
- Analyze website traffic and conversion metrics using Google Analytics
- Design email marketing campaigns and automate customer journeys
- Collaborate with design team on compelling visual content
- Prepare monthly performance reports and actionable insights
Qualifications
- 2+ years of digital marketing experience with portfolio samples
- Proficiency in Google Analytics, Google Ads, and SEO tools
- Strong understanding of social media algorithms and trends
- Experience with email marketing platforms (Mailchimp/HubSpot)
- Basic HTML/CSS knowledge for landing page edits
- Excellent written communication and storytelling abilities
- Self-motivated with ability to work independently remotely
- Currently pursuing or completed bachelor's degree in Marketing preferred