Job Description
Join TechNova Solutions as a Part-Time Digital Marketing Specialist and drive growth for innovative tech clients. We're seeking a creative strategist to execute data-driven campaigns in Raleigh's dynamic tech ecosystem. Enjoy flexible hours (20-25 hrs/week) while making measurable impact in a collaborative environment. Perfect for students, career-changers, or professionals seeking supplemental income.
Responsibilities
- Develop and implement SEO/SEM strategies to boost online visibility
- Manage social media content across LinkedIn, Twitter, and Instagram
- Analyze campaign metrics using Google Analytics and optimize performance
- Create compelling email marketing sequences for lead nurturing
- Collaborate with design team on visual content creation
- Conduct competitor analysis and market research
- Track KPIs and prepare monthly performance reports
Qualifications
- 2+ years digital marketing experience (portfolio required)
- Proficiency in Google Analytics, SEMrush, and Mailchimp
- Strong written communication skills
- Basic HTML/CSS knowledge preferred
- Ability to work independently with minimal supervision
- Enrollment in or completion of marketing-related degree/certification
- Available 3-4 days/week during business hours