Job Description
Join our innovative Atlanta-based team as a Part-Time Digital Marketing Specialist! We're seeking a creative strategist to drive online growth for dynamic brands. This flexible role (20-25 hrs/week) offers hybrid work with competitive compensation and opportunities to shape cutting-edge campaigns. Perfect for professionals seeking impactful part-time careers in Georgia's thriving tech scene.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across social, email, and PPC platforms
- Analyze performance metrics using Google Analytics and optimize conversion funnels
- Create engaging content including blog posts, videos, and social media assets
- Manage paid advertising budgets with ROI-focused targeting strategies
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Stay current with digital trends and algorithm updates to maintain competitive edge
Qualifications
- 3+ years of digital marketing experience with proven campaign success
- Proficiency in Google Ads, Facebook Ads Manager, and SEO tools (SEMrush/Ahrefs)
- Strong analytical skills with ability to translate data into actionable insights
- Experience with marketing automation platforms (HubSpot/Marketo preferred)
- Portfolio demonstrating successful content creation and campaign management
- Bachelor's degree in Marketing, Communications, or related field
- Ability to work independently with excellent time management skills