Job Description
Join our dynamic marketing team at GrowthForge Partners, a leading digital innovation hub in Charlotte's Uptown district. We're seeking a creative Part-Time Digital Marketing Specialist to drive engagement and growth for our portfolio of tech clients. This flexible role (20-25 hours/week) offers hybrid work options and the chance to work with Fortune 500 brands while advancing your career in one of America's fastest-growing tech markets.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across social media, email, and paid search platforms
- Analyze campaign performance metrics using Google Analytics and marketing automation tools
- Create compelling content including blog posts, social media graphics, and email newsletters
- Optimize SEO strategies to increase organic search visibility and traffic
- Manage PPC campaigns with Google Ads and Microsoft Advertising
- Collaborate with cross-functional teams to align marketing initiatives with business goals
- Generate monthly performance reports with actionable insights for clients
Qualifications
- Associate's degree in Marketing, Communications, or related field (or equivalent experience)
- 2+ years of hands-on digital marketing experience with portfolio demonstrating results
- Proficiency in Google Analytics, Google Ads, and social media advertising platforms
- Strong written communication skills with ability to craft compelling brand narratives
- Basic HTML/CSS knowledge and familiarity with CMS platforms like WordPress
- Ability to manage multiple projects with strict deadlines in a fast-paced environment
- Proficiency with marketing automation tools (HubSpot, Mailchimp, or Marketo)