Job Description
Join our award-winning marketing team at Innovate Solutions Group, a leader in digital transformation for mid-sized enterprises. We're seeking a creative Part-Time Digital Marketing Specialist to drive our client campaigns across Pennsylvania. This hybrid role offers flexible hours (20-25 hrs/week) with competitive compensation and growth opportunities. Work with cutting-edge tools while making measurable impact in the Philadelphia tech scene.
Responsibilities
- Execute multi-channel digital campaigns (SEO, SEM, social media)
- Analyze performance metrics using Google Analytics and HubSpot
- Develop engaging content for blogs, emails, and social platforms
- Manage paid advertising budgets across Google and LinkedIn
- Collaborate with graphic designers on visual campaign assets
- Optimize conversion funnels for lead generation
- Prepare monthly performance reports for stakeholders
Qualifications
- 2+ years digital marketing experience
- Proficiency in Google Ads, Facebook Ads Manager, and SEO tools
- Strong analytical skills with data-driven mindset
- Portfolio demonstrating successful campaign results
- Excellent written communication abilities
- Experience with marketing automation platforms
- Ability to work independently with minimal supervision
- Valid Pennsylvania work authorization required