Job Description
Join Innovate Boston Marketing, a dynamic digital agency transforming brands in the Greater Boston area. We're seeking a passionate Part-Time Digital Marketing Associate to drive client growth through innovative online strategies. This flexible 20-hour/week role offers hybrid work (3 days office, 2 remote) with competitive compensation and professional development opportunities.
Our ideal candidate thrives in fast-paced environments and possesses a blend of creative thinking and analytical rigor. You'll collaborate with our award-winning team to execute data-driven campaigns while building meaningful client relationships. Enjoy modern office amenities in Boston's Financial District with direct transit access.
Responsibilities
- Manage and optimize PPC campaigns across Google Ads and social media platforms
- Analyze campaign performance data and generate actionable insights
- Develop engaging social media content calendars for diverse client portfolios
- Implement SEO best practices to improve organic search rankings
- Coordinate email marketing automation sequences and A/B testing
- Prepare monthly performance reports with ROI metrics
- Collaborate with design team on visual campaign assets
Qualifications
- 1-2 years of digital marketing experience with portfolio of successful campaigns
- Proficiency in Google Analytics, Ads Manager, and Facebook Business Suite
- Strong analytical skills with ability to interpret complex data sets
- Excellent written communication for client-facing deliverables
- Basic HTML/CSS knowledge for landing page optimization
- Google Ads and HubSpot certifications preferred
- Ability to work independently and meet deadlines in remote setting
- Currently pursuing or completed Bachelor's degree in Marketing