Job Description
Join our dynamic team in Charlotte's thriving tech scene! Innovate Solutions Group is seeking a results-driven Digital Marketing Specialist to launch campaigns immediately. This is a rare opportunity to make an immediate impact in a fast-paced environment. We offer competitive compensation, comprehensive benefits, and a collaborative culture focused on growth and innovation. If you're ready to hit the ground running and accelerate your career, apply today!
Responsibilities
- Execute multi-channel digital marketing campaigns across SEO, PPC, and social media platforms
- Analyze campaign performance data to optimize ROI and drive lead generation
- Manage content creation including blog posts, email newsletters, and social media assets
- Collaborate with sales team to align marketing strategies with business objectives
- Implement A/B testing and conversion rate optimization initiatives
- Monitor industry trends and competitor activities to inform strategy
- Generate monthly performance reports with actionable insights
Qualifications
- 3+ years of hands-on digital marketing experience with proven results
- Expertise in Google Ads, Facebook Ads Manager, and Google Analytics
- Strong analytical skills with experience in data-driven decision making
- Proficiency in marketing automation tools (HubSpot/Marketo preferred)
- Bachelor's degree in Marketing, Business, or related field
- Exceptional written and verbal communication skills
- Ability to thrive in deadline-driven environments with minimal supervision
- Portfolio demonstrating successful campaign examples required