Job Description
Join our dynamic team at InnovateTech Solutions for an immediate full-time opportunity as a Digital Marketing Specialist in Milwaukee, WI. We're seeking a results-driven professional to elevate our online presence and drive measurable growth. This role offers competitive compensation, comprehensive benefits, and the chance to make an immediate impact in a fast-paced tech environment.
Responsibilities
- Execute data-driven digital marketing campaigns across SEO, PPC, and social media channels
- Analyze campaign performance using Google Analytics and optimize strategies for maximum ROI
- Manage content creation and calendar for blog posts, emails, and social platforms
- Collaborate with sales team to generate qualified leads through targeted digital funnels
- Stay current with industry trends and implement innovative marketing technologies
- Report on KPIs and present actionable insights to leadership team
Qualifications
- Bachelor's degree in Marketing, Business, or related field (or equivalent experience)
- 3+ years proven experience in digital marketing with measurable results
- Proficiency in Google Ads, Facebook Ads Manager, and HubSpot/Marketo
- Strong analytical skills with experience in A/B testing and conversion optimization
- Expert knowledge of SEO best practices and content marketing strategies
- Excellent written communication and project management abilities
- Ability to start immediately and work in-office in Milwaukee